5 Reasons Why Digital Marketing Skills Aren’t Just for Marketing Majors

5 Reasons Why Digital Marketing Skills Aren’t Just for Marketing Majors Websites, Websites, and More Websites! In today’s world businesses that don’t have a website are automatically put at a major disadvantage. In an increasingly technological world, consumers are always turning to the Internet to find where to go to eat, where to buy their…

Google Adwords: 5 Types of Keyword Matching

Google Adwords: 5 Types of Keyword Matching When developing an Adword campaign, it is important to understand what search queries will trigger your ad. This infographic shows the unique symbols that affect the range of your keywords. Kyle O’Brien, Marketing Student at the University of Wisconsin Madison. Connect with him on LinkedIn or view is…