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17 Tools & Resources for Conducting Market Research

There are tons of great tools out there to conduct market research. In fact, there are so many that it can get difficult knowing which one to use and why it will be the most effective.

May 4, 2016Leave a commentAnalytics, Email Marketing, Marketing, Paid Search, SEO, Social Media, Websites & BlogsBy MeganT

Why Marketing in the Digital Age?

When I first took Marketing in the Digital Age, I didn’t know much about the digital world or social media. I thought Twitter was the latest and greatest, I thought Facebook was invite only, and I thought Myspace was the most popular of all (okay, maybe not those last two).

May 4, 2016Leave a commentEmail Marketing, Social Media, Websites & BlogsBy MeganT

5 Reasons Why Digital Marketing Skills Aren’t Just for Marketing Majors

May 4, 2016Leave a commentAnalytics, Email Marketing, Paid Search, SEO, Social Media, Websites & BlogsBy MeganT

The best social media platforms for your business and how to use them

As social media continues to grow in popularity and capture more and more of the consumer’s attention, it is becoming more important for businesses to market through social media. But with so many options out there, how do you know which ones to use? Which ones are most appropriate for your product and brand, and how do you capitalize on them? In this article I will walk through some of the most popular social media platforms and explain the best ways to use them for marketing, so you can decide for yourself which ones work best for your business.

May 4, 2016Leave a commentSocial MediaBy MeganT

Why Virtual Reality is the Next Big Thing for Marketing

By now the phrase ‘virtual reality’ feels like a nebulous buzz-word. It’s been the center of more news stories than I can count and it seems like everyone I know is waiting for the Oculus to come out.

May 4, 20161 CommentSocial Media, Virtual RealityBy MeganT

Where Them Likes At?

A title effective for Millenials, especially as it speaks in today’s social dialect. However, on the infographic, the title is straight forward discussing the content of the research (“Best Time to Post on Instagram”).

May 4, 2016Leave a commentSocial MediaBy MeganT

Get your customers surrounded online—they can’t even take a breath

“You are surrounded online!” Your customers might not be happy to hear that. However, if they think it over a little bit, they will find they are truly embraced by various digital marketing stuff anytime they are online.

April 29, 2016Leave a commentPaid Search, Social Media, Websites & BlogsBy MeganT

3 Digital Platforms With a Promising Future

I have always admired innovators that are “ahead of the curve” when it comes to trends. Whether it’s Steve Jobs, Elon Tusk, or Henry Ford, forward-thinking people tend to have a lucrative place in history.

April 29, 2016Leave a commentSocial Media, Websites & BlogsBy MeganT

The Pros and Cons of an Agent Marketing Strategy

Digital marketing strategy allows for a very broad range of mediums through which to seize opportunities that otherwise escape your business with a traditional marketing initiative. One of the most successful strategies is an “Agent Marketing Strategy”.

April 29, 2016Leave a commentSocial Media, Websites & BlogsBy MeganT

How to Improve Your Facebook Advertising Campaign

With more and more people turning to social media sites as a way to get their news and find out information, companies are beginning to shift their advertising strategies.

April 29, 2016Leave a commentSocial MediaBy MeganT
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Recent Blog Posts
  • The “Moneyball” Approach: The Small Business Guide to Cost-Effective Paid Search Keyword Selection
    February 17, 2017
  • The New Marketing Game
    February 16, 2017
  • Cyber Monday is Here: How to Drive Traffic to YOUR Site
    February 16, 2017
  • 25 Entrepreneurs to Follow on Twitter
    February 16, 2017
  • 12 Tips for Improving Your Insta Photographs
    February 15, 2017
  • Immersing Your Customer – Virtual Reality
    February 14, 2017

Marketing in the Digital Age
University of Wisconsin, Madison
Open Educational Resource

FROM OUR BLOG
  • The “Moneyball” Approach: The Small Business Guide to Cost-Effective Paid Search Keyword Selection
    February 17, 2017
  • The New Marketing Game
    February 16, 2017
  • Cyber Monday is Here: How to Drive Traffic to YOUR Site
    February 16, 2017
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